View Tim Porter's profile
Tuesday, July 21, 2009
Oi! Toady!
I'm not sure if the greeting in this email shot I received today from Event UK is over-clever copywriting, or just an especially bad typo...?
The graphic is a frog... but even so, "Register Toady.." isn't the most flattering way I've ever been adressed in a personalised email !
Given it is repeated in the mailshot, and as the re-scheduled "Event" is another UBM show, could this be the next iteration of a deliberate policy to create memorable advertising following their (arguably) clever deliberate mistake with the Confex '09 tube advert as well....?
It's all beyond me...
Labels: Event UK
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